The BIZ operates nearly identically to every box that we coach. Clients can excel while investing “sweat equity” and eventually add value to become part of the team.

Today is the third of three posts featuring our Subject Matter Experts (SMEs).

Here’s a list of Tim Thackrey’s accomplishments…

Taekwondo champ.
Cal State Weightlifting Champ.
BIZ Business Of the Year 2011.
Crazy video newsletters.

This is how most of you know Tim and his box CrossFit High Voltage.

Now let’s backup, say, 2 years.

I met Tim and (his wife) Carly planning the event for FGB5… Each box owner was assigned to a task and we had weekly meetings. Towards the end of the meetings Tim and Carly asked if they could join what we were doing because they heard good things and wanted to make some changes.

Then… nothing happened. Nothing for about another year.

What I didn’t know is that their box Crossfit High Voltage went from bad to worse during that time. Because they didn’t have clarity with any of their coaches (just ONE of several problems) nor did they have any real system implemented.

This was odd.

They had over 200 clients and a huge pimped out space. Everything (on the surface) appeared fine. Underneath, things S-U-C-K-E-D.

Tim didn’t want to go to the gym. He began hating his coaches because his coaches (at the time) hated him… or so he thought but he didn’t know because no one communicated. The stress spilled over into his personal life and affected his marriage.

But they eventually stumbled into joining The BIZ Mentoring Program. For about two months they were active…actively auditing that is… they’d sit on calls and not interact… I knew they weren’t getting much out of what I was teaching…

Then they surprised me by booking an On-Site visit.

Now when someone books me for two solid days… I don’t pull any punches… I’m paid NOT to pull punches. For someone to spend several thousand dollars, they must need help FAST.

This may surprise you… but my on-site wasn’t pretty. Tears were shed. Seriously.

After that, Tim started leaning into the Mentoring Program and by the end of the first year they had done so MANY cool things (not just doubling the gross of the business)… they won the title of The BIZ: Business of the Year 2011.

So I know what you’re asking yourselves… “what’s the point of this post Burch?”…

Here’s the point.

Even if you’re royally f*cked up, spinning out of control and about to crash, you can still care enough to reverse your momentum.

No lie, it’s hard… harder than doing it right the first time… but that’s not what happened for Tim and he couldn’t go back in time and change his decisions…

It’s also important that he experienced the PAIN of the errors he made. That pain is a valuable teacher. But ya gotta listen when it’s trying to talk to you.

Tim listened.

He’s now part of our SME crew.

There’s another part of this that may be lost if I don’t write it down here…

Tim is one of the coolest BAMFs I’ve ever met. I have supplemented my training with him, driving 45 minutes in one direction because he’s got it dialed in.

Tim is now a contributor to The BIZ: Raise Your Game site. In addition, he’s available to be hired as a Coach. (We’ll make his SME page available shortly.)

Tim is also going to be the SMEs TEAM LEADER.