At my first real job I learned something that has helped me through every job and task I’ve ever been faced with…
This call was my favorite moment from all the years I’ve been in business, and luckily, it was captured on video.
But the group on this video call made INSTANT money from a brand new idea that my staff and I brainstormed in the moment.
(The tool that made these gym owners instant money is below the video – please steal it.)
What gives you goosebumps?
When are your best moments?
What are the things in your life that give you the most pride?
If your life stood for one thing, what would that be?
Loving all the emails from you guys telling us how much you’re looking forward to Burch’s book coming out…
We just hit 100 copies sold
If you haven’t pre-ordered yet, then now’s the time.
You remember the sights, the sounds, and the smell of your mom baking that pie in the kitchen.
This is precisely why marketers do their best to remind you of the past. Nostalgia is one of the most powerful marketing tools and is also included in our list of 10 primal triggers featured in RAW: Primal Fitness Marketing.
What do we boutique gym/small business owners do?
We change peoples’ lives.
And how do we do that?
Through a personal connection that is created face-to-face.